How Marlboro's early 50s ad campaign went for the throat of the American smoker...

Marlboro's ad campaign of the early 50s used actual 
photos of infants discussing the pros of smoking with 
their parents. It was the first time actual photos were 
used instead of painted or drawn imagery. Marlboro 
endorsed the habit as a natural extension of the 
"good life". Absurd as it was, it shot Marlboro straight 
to the top of the popularity chain, making Marlboro 
the best selling cigarette. 
Sixty years later, Marlboro still is.