An article from the Milken Institute Review... "The War on Smoking..."

This article by Brad Edmondson tells how Big Tobacco 
has all but forsaken the American smoker for the 
Indonesian, Indian, and Asian marketplaces. There 
they promote smoking as the proper fashion accessory 
(and habit) for the successful modern independent woman-something the industry used as a marketing 
ploy in the U.S. during the 40's and 70's by employing 
movie stars and the feminist movement.  The markets 
they are going after, like China, smoked  2.3 trillion 
cigarettes- 8 times what the US consumed in 2009. 
This article was published in the Milken Institute 
Review, Fourth Quarter 2012.
The War on Smoking Round Two: Women in the Developing World by Brad Edmondson