Sunday, August 18, 2013

NY Times: In all flavors, cigars draw in young smokers by Sabrina Tavernise

This article from today's NY Times about flavored 
cigars by Sabrina Tavernise shows the cavalier 
approach of tobacco companies to do whatever it 
takes to keep smokers in the fold, by literally "candy 
coating" their products and circumventing definitions 
of tobacco products- cigars vs. cigarettes. Their target 
market is young smokers who can afford a cigar, even 
if the cost of a pack of cigarettes is a bit much ($6.50 
in Baltimore, where the article was researched) for 
young smokers' pocketbooks, a sweet tasting "blunt" 
nestled next to the candy display is becoming the 
smoke of choice. 

Whether it's flavored cigars or e-cigarettes, making 
them taste like candy is today's marketing approach. 
Most of these products are not yet regulated. Scary.

Jessica Kourkounis contributed to this reporting.
photo: Hans Pennink AP
NY Times: In all flavors, cigars draw in young smokers

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