Friday, April 24, 2015

Times of India- Fashionable Puffs: Smoking rising among women as "sign of success"

In the Image Scrimmage 
in India, it's women who 
are losing to the Tobacco 
companies as their smoking 
rates climb. The Industry
touts it as part of hip fashion.
Unfortunately, this 40's
marketing practice is working.
Report by Marmala Gupta
Times of India-Fashionable Puffs: Smoking is rising among women because cigarettes are being marketed as signs of success

No comments:

Post a Comment